In the last three years, Knob Creek bourbon has restored the nine-year age statement on its bottles, updated its label design and started selling 12-year and 15-year versions of its whiskey. Prices used to range from $25 to $50 a bottle, but now a bottle can set customers back anywhere from $36 to nearly $200. It’s all part of Beam …
An employee pours tequila into the popular Mountain Dew Baja Blast frozen drink at the new Taco Bell Cantina in Brookline, MA. John Tlumacki | Boston Globe | Getty Images Tequila could soon overtake vodka as America’s favorite liquor, fueled by consumers’ desire for pricey bottles of agave-based spirits. Tequila and mezcal was the second-fastest growing spirits category in 2021, …
Anna Elias | Moment | Getty Images Premixed cocktails were the fastest-growing spirits category in 2021, stealing share from beer and hard seltzer. Sales of premixed cocktails surged 42.3% to $1.6 billion compared with a year earlier, according to the Distilled Spirits Council of the U.S. Ready-to-drink cocktails were second only to vodka in terms of volume consumption, beating American …
Close-up of discounted cans and cases of packaged cocktails on Safeway store shelves in Lafayette, California, December 31, 2020. Smith Collection/Gado | Archive Photos | Getty Images John Granata, co-founder of Jersey Spirits Distilling and president of the New Jersey Craft Distillers Guild, has been pushing for lower excise taxes in New Jersey for years. For the first time, however, …
